The Esthetic Revolution* held the promise of better dentistry, the promise
of changing the lives of dental professionals and most importantly patients.
Today, there is an Industrial Revolution happening in dentistry that presents
opportunities to the laboratory for optimizing productivity. For the first time,
the Esthetic Revolution and Industrial Revolution have aligned propelling
dentistry to a new horizon.

IPS e.max® delivers the ultimate in metal free esthetics and strength utilizing
both Pressable and CAD/CAM technologies.

Designed with versatility and simplicity in mind, IPS e.max lets you select
from multiple framework materials giving you the versatility you want while
always veneering with the same ceramic giving you the simplicity you need.
IPS e.max provides outstanding esthetics, high strength, and predictable
shade matching even with difficult combination cases.

Now, the laboratory can produce the highest quality esthetic restorations
using the most progressive fabrication methods with the industry’s most
innovative materials.